Hag Al Laila – Al Hamra Mall

As part of this one day activation, scheduled to run from 12:00 PM to 10:00 PM, we will set up a reception desk within the mall staffed by three promoters. Families will be enrolled for the Hag Al Laila activity at the desk and will receive complimentary giveaways such as bracelets, colouring books, chocolate pouches, and a themed clue map. The map will guide participants on a fun trail across the mall, encouraging them to visit participating retailers, follow clues, and collect small giveaways along the way. This activation is designed to celebrate Hag Al Laila while creating an engaging, family friendly experience that supports mall footfall and retailer participation.